These Artists Jump-Started Their Careers by Selling Directly to Collectors on Instagram
Research-led editorial based on interviews with 24 art-world users, examining Instagram as a viable alternative to the traditional gallery system.
Read Article →Portfolio · Journalist & Arts Writer
London-based arts journalist, critic, and podcast host — writing on contemporary art, the gallery system, and cultural life for international and specialist publications.
Zoë Goetzmann is a London-based arts journalist, critic, and podcast host. Her writing covers contemporary art, the gallery system, art fairs, and cultural life — published in Artsy, Fetch Magazine London, Create! Magazine, and The Art of Seeing Magazine, with a regular column on her Substack, A Woman's Wi$h Li$t.
She is the host and producer of Art World Women, a podcast amplifying women's voices across the global art world. She holds an MA in Fashion Journalism (Distinction) from Vogue College of Fashion and an MA in Art Business from Sotheby's Institute of Art.
Regular Column · Substack
Long-form art criticism, exhibition reviews, and cultural commentary — published regularly for a paid subscriber audience. Topics span contemporary art, the gallery system, Frieze Week, and the evolving art market.
Read on Substack →Research-led editorial based on interviews with 24 art-world users, examining Instagram as a viable alternative to the traditional gallery system.
Read Article →Long-form critical survey of Frieze Week 2025, examining the tension between art-fair spectacle and genuine cultural substance.
Read Article →International exhibition coverage exploring themes of identity and dislocation at the Venice Biennale, for a specialist London art audience.
Read Article →Press preview coverage of the landmark Schiaparelli retrospective at the Victoria and Albert Museum.
Read Article →Profile of Marine Tanguy and MTArt Agency, exploring how to make art collecting accessible to new audiences.
Read Article →LFW SS26/AW26 review — Wang's presentation at Indra Gallery transformed the runway into a site of installation and narrative immersion, blurring the line between artificial fantasy and emotional memory.
Read Article →Exhibition review exploring where the boundaries between consumption and desire blur — examining APPETITE's artists and their engagement with food, sexuality, and visual language.
Read Article →Exhibition and collection review of S. Ranouir's Voie de l'Éveil II — a considered look at the artist's practice and the work's themes of awakening and transformation.
Read Article →In-depth interview with Makiko Harris on feminism, heritage, and the ambiguities of womanhood — exploring her sculptural works that transform domestic tools into weapons.
Read Article →Editorial feature published in Create! Magazine covering art and culture.
Read Article →Complete archive of editorial work published on Artsy.
View Archive →Host & Producer · Independent
A podcast amplifying the voices of women across the global art world — curators, gallerists, artists, and critics. Produced and hosted by Zoë Goetzmann.
Digital Panel · Hypha × Eastern City Studios
Hosted a panel discussion at the (Un)Seen Exhibition, curated by Zoë Goetzmann, at Hypha × Eastern City Studios, London.
Exhibition Curator & Co-Moderator · Apr 2026
Curated the (Un)Seen exhibition at Hypha × Eastern City Studios (130 Fenchurch St, London) and co-moderated the accompanying Women Artists Roundtable — exploring visibility, authorship, and the politics of artistic labour with women shaping London's contemporary arts scene.
Radio Guest · Riverside Radio L.O.U.D.
Featured guest on Riverside Radio's L.O.U.D. show — discussing art, curation, and creative life in London. Sep 2024 & Jun 2025.
Podcast Guest · She Who Paints
Featured guest discussing women artists, Instagram and the shifting dynamics of the contemporary art world. Apr 2024.
Podcast Guest · Dinner For Shoes
Guest appearance on Dinner For Shoes.